Panos Pictures has many years of experience working with both the commercial and non-profit sectors, actively using photography to campaign and communicate through a range of media to new and diverse audiences. Panos creates its own projects and makes its expertise available to other organisations.
Not content with merely witnessing, Panos photographers seek out stories that matter with the aim of interpreting rather than simply recording. They are not afraid to take a position on current events or contemporary issues and offer perspectives that challenge commonly held assumptions. Panos photographers bring an unparalleled understanding and awareness of the sensitivities and ethical dimensions of the issues and areas they document.
Panos Pictures grew up as the commercial arm of the Panos Institute. Since then they have won countless awards, nurtured brilliant photographers and acted as a witness to 25 years of turbulent history.
In this video, Adrian Evans, founder and director of Panos Pictures talks to Panos photographers about their craft.